Toys are collectable figures made by Hasbro to promote the Littlest Pet Shop TV series.
Littlest Pet Shop redesign (2012)
Early 2012, Hasbro redesigned the toys to look simalar to the upcoming TV series. this redesign made the debut of the TV show's charaters, as toys. A list of all the times the TV show charaters ( also includes guest pets) appear as toys is here.
On Feburary 2014, Hasbro announced a entire Re-Invention of the Littlest Pet Shop franchise. The Re-Invention has over 140 new pets, all with unique expressions and Deco Bits, pieces to customize your pets.